GLOSSARY TERM
What is Site Architecture?
Definition
The way pages on a website are organized, linked, and grouped — typically following a hierarchical or hub-and-spoke pattern. Affects crawlability, link equity flow, and topical clarity.
Why it Matters for AI Search
Flat architecture (every page reachable in 2-3 clicks from home) outranks deeply nested hierarchies for sites under 10K pages. Topic clusters (one pillar page + many related supporting pages, all interlinked) are the default modern pattern.
Related Terms
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